Wii and PS3 sales neck and neck in Australia

May 6, 2007

Unit sales of the Nintendo Wii and PlayStation 3 (PS3) were neck and neck in Australia in the quarter ending 31 March 2007.

Nintendo’s Wii console sold 28,000 units, while the PS3 sold 27,000 units, according to recently released figures from market research company Gfk Australia. By comparison, 20,000 Xbox 360s were sold.

The best-selling console games console by units sales was Sony’s elderly PlayStation 2, which sold an 48,000 units. The PS2 was followed closely by the Nintendo DS, which sold 47,000 units.

In terms of revenue, the AUS$999 PS3 was the stand out winner, generating AUS$27 million of sales revenue, compared to the AUS$399 Wii, which generated just $11 million of sales. The AUS$650 Xbox 360 generated $13 million of sales.

Interestingly, despite the higher price tags of the PS3 and Xbox360, Nintendo is the only company that actually makes money from selling its console. Both Sony and Nintendo loose money on each console they sell.

What should also be taken into account is that PS3 was not available for the full three months; it was launched in Australia on March 23. And it should also be noted that the Wii sold 33,000 units on its launch weekend in December. 

However, all things considered, the good news for Sony is that despite the steep price tag of the PS3 relative to the Wii, Australian consumers are evidently impressed with what the PS3 has to offer.

As I’ve said on numerous occasions, it’s far too early to write off the PS3 – despite what some of the critics say.

20 Responses to “Wii and PS3 sales neck and neck in Australia”

  1. anubis66:

    Nintendo is the only company that actually makes money from selling its console. Both Sony and Nintendo loose money on each console they sell.

    fix that. its good to know the ps3 has a good chance. maybe the trend will continue

  2. ickpoo:

    This article is missing one important bit, how much profit is there for the retailers? Gross sales are meaningless, net sales are the important part.

  3. Chris:

    Typo: ‘loose’ instead of ‘lose’ in the last sentence of the fifth paragraph.

    I agree that it’s too early to write off the PS3, but I imagine Australian sales are inconsequential compared to the much larger American market, where it doesn’t appear to be doing nearly as (proportionally) well… Time will tell :)

  4. Blogger McBlogford:

    http://free-game-downloads.mosw.com

  5. Joe:

    The problem with the PS3 numbers is that this was release month. Not great numbers when you consider the constraint shipments of 360′s still allowed for over 30,000 in the first 4 days.

  6. Joe:

    The problem with the PS3 numbers is that this was release month. Not great numbers when you consider the constraint shipments of 360′s still allowed for over 30,000 in the first 4 days.

  7. Jast3r Rogu3:

    I like that.

  8. bobfoo:

    http://www.news.com.au/entertainment/story/0,23663,21621379-7486,00.html

    figures seem to be closer to 38,000 ps3 and 80,000 wii according to this article…

    not so neck and neck.

  9. LazyGamer.co.za » Blog Archive » Wii and PS3 sales neck and neck in Australia:

    [...] Link to GAMER.BLORGE.com » Blog Archive » Wii and PS3 sales neck and neck in Australia Spread the Word: These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

  10. Tingler:

    Lets see, Sony quoted 20,000 pre-order sales at release, so since then PS3 has managed only 7000 additional in general sales, while Wii and Xbox360 have both managed 28000 and 20000 in general (non-preorder) sales this quarter.

    I’d say that’s very -bad- news for Sony…

    …nice try at spin though.

  11. Torquoise Meathelmet:

    I hope Sony keep spinning the numbers, they might even start to believe them themselves and see no need to cut the price.

    Because without a hefty price-cut very soon, PS3 is dead in the water in most territories.

    Ha!

  12. JIM:

    DONT YOU KNOW GUYS THAT THERE WILL ALWAYS BE A MOTHER-FUCKER TRYIN TO SABOTAGE XBOX 360???

  13. PS3 Cabinet » Wii and PS3 sales neck and neck in Australia:

    [...] Units sales of the Nintendo Wii and PlayStation 3 (PS3) were neck and neck in Australia in the quarter ending 31 March 2007. … See all stories on this topic TECH.BLORGE.com – Sydney,Australia [...]

  14. Oh So Sony » Blog Archive » PS3 gaining on Wii in Australia:

    [...] It seems the PS3 is doing well against the Wii which is less than half its price in Australia. I actually own both these systems. The PS3 is far superior in what it presents on screen but the Wii has such a unique interface it is still a lot of fun to use. As the article says: Nintendo’s Wii console sold 28,000 units, while the PS3 sold 27,000 units, according to recently released figures from market research company Gfk Australia. By comparison, 20,000 Xbox 360s were sold. [...]

  15. thac0:

    Wot Tingler said

  16. WOW:

    “figures seem to be closer to 38,000 ps3 and 80,000 wii according to this article…

    not so neck and neck. ”

    Lets see… the piece of shit wii was launched in December and the ps3 was launched in MARCH!!!!!! 4 months of difference!!!!!!

  17. badblorge:

    Based on recent and accurate news reporting, it looks more like Sony have vastly underestimated the competition and the consumer.

    -Who wouldve thought Wii would do so well, (Nintendo I guess)?

    -M$ have gained first place in worldwide sales and seem set to keep it that way.

    -Sony continue to hold out on much needed price reductions in light of huge financial losses, consumers seem indifferent to PS3 due to price and lack of games, while “loyal” developers defect left and right.

    ?

  18. AVforum.no - HD formatkrigen.:

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  19. AVforum.no - HD formatkrigen.:

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  20. preorder playstation 3:

    preorder playstation 3…

    Sounds like an idea of the month!…

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