2009 video game industry revenue breakdown

January 16, 2010

2009 video game industry revenue breakdown With 2009 behind everyone, most analysts are busy crunching numbers to assess the state of the video game industry. Just in the U.S. alone, video games accounted for $19.66 billion in revenue for 2009.

The revenue for 2009 was actually lower than what it was in 2008, which was $21.4 billion. Despite the slight decline, analysts have indicated that the video game segment remains strong.

According to CDR Info, It has been revealed that out of the $19.66 billion, approximately $10.5 billion is from software sales and $9.16 billion is from hardware sales.

Sony’s Playstation brand accounts for $5.1 billion of the pie, while Microsoft’s Xbox brand accounts for $4.8 billion. It seems both the Xbox and Playstation brands balance each other out for the most part.

The 360 has double the userbase compared to the PS3 resulting in more gamers buying the same games. In contrast, even though the PS3 has a much smaller userbase (half), this deficit is made up by the fact that each PS3 purchased contributes more revenue dollars towards consumer spending. Also, the Playstation brand consists of the PSP and PS2 as well.

It is unclear what Nintendo’s 2009 revenue was but I suspect it to be around $6 to $7 billion, leaving $3 to $2 billion in third party and PC software sales.

Despite the current recession in the U.S., the video game industry seems for the most part unfazed. It will be interesting to see the sales figures from across the globe.


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